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Lead Capture Forms

Create embeddable forms that capture leads directly into your pipeline

Updated Aug 9, 20261 min read
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What Forms Do

Forms (under Channels in the sidebar) capture customer information from your website or landing pages and create leads directly in IntakeNexus. No manual data entry required.

Create a Form

1

Create it

On Forms, click Create Form and name it. The form opens in its editor page.

2

Configure fields

Add the fields you need — name, phone, email, service type, and any custom fields relevant to your business.

3

Activate it

Each form has an active toggle in the list — inactive forms stop accepting submissions everywhere they are embedded.

Embed on Your Website

1

Copy the embed code

Use the form’s Embed Code action from the row menu and copy the HTML snippet.

2

Paste into your site

Add the snippet to your website HTML where you want the form to appear.

3

Test the submission

Submit a test entry and verify it creates a lead in Leads and a conversation in Inbox.

Form Analytics

The forms list shows submission counts, and each form has its own Analytics page (from the row menu) with submission and conversion detail. Use it to optimize field count and form placement.

Troubleshooting

IssueLikely CauseFix
Form not appearing on websiteEmbed code not placed correctly or JavaScript blockedVerify the snippet is in the correct HTML location and check the browser console for errors
Submissions received but no lead createdRequired fields missing from the submissionCheck the form’s required fields and retest
Form styles look wrong on siteCSS conflicts with the host pageThe form renders in an isolated container — check that no global styles override it
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